Want to make money online without any money? Of course you do. Most of us starting out with a home-base business do so because we need money, not because we have a lot of it. The great news is that there are some free marketing techniques out there. Sure, they take work on your part, but they do not take any money. So, if you’re willing to do some work, read on.You can start by offering a free product to your current customers for referrals as incentive. The catch is that this product should not be of cost to you. For example, you could write a five-ten page report on a topic that is relevant to your home-base business and offer that as a bonus for referrals. This free marketing technique does not cost you any money, but provides your customers with something extra. You could also structure it as a raffle: if they refer a customer, they are in the raffle for this bonus product. Customers often respond well to contests.One great way to get the word out about your home-base business is to write articles about it and post them online. There are several websites where you can get your article published for free. Alternatively, you could also start a blog about your business. Lots of people do this in order to promote their business or product online.If you are very uncomfortable with writing, you may want to hire someone to do the writing for you. This usually costs money, but you may be able to barter with this person, especially if they also have a home-base business or a product that you can promote for them in exchange for the writing. This person is called a ghostwriter. However, if you’re just starting out, try to write your own articles at least at first for a couple of reasons: One, there could be a fee involved, and two, writing your own material will give you an idea of how well you write as well as you know your product.Another free marketing technique is search engine optimization. This means getting your website to the top of the search engine result lists. This is done by using the right keywords when writing about your home-base business. There are websites that can help you learn about the most researched keywords for your business. Learning about search engine optimization will definitely help you in your online marketing.Finally, video marketing is the newest and hottest free marketing technique. Nothing beats a personal connection when you are trying to build your home-base business. With video marketing, you can finally make that connection online. There are several websites where you can post a short clip advertising your business.Follow these tips about free marketing techniques to help your home-base business. You need to be willing to do the work, but the resources are out there. Don’t waste any more time. Go out there and build that business!
Five Tips for Selling at Live Auctions
Ah, the old-fashioned country auction! The idea of a country auction conjures up certain images for people. The image of a fast-talking auctioneer offering up an antique table or chair is a popular example.
People who are buying household goods or collectibles are looking to get their items at the lowest price possible. However, the people who are selling their items at auction are hoping for the highest price!
Unless a person is in the business of buying and selling antiques or other items, not a lot of thought goes into how goods are prepared for sale via the auction process. However, if you are one of the growing number of people using auction venues to sell your collectibles or other inventory, there are a few things to learn first about how to sell at auction before you bring a truckload of stuff over to the next event.
Tip 1: Make sure the things you want to sell are a good “fit” for the auction house you’ll be using.
Never bring a load to an auction house without actually having been to one of the previous auctions. It’s important to get a feel for the type of goods that the house sells. For example, at one very rural country auction it was common for the owners to sell live chickens, pots and pans, car parts, and farm equipment.
After close investigation, this would not be the right venue for selling your daughter’s “Hello Kitty” collection. On the other hand, the spare John Deere parts that you bought at last week’s yard sale might be just the right thing for the buying crowd at this auction.
Tip 2: Be sure you clearly understand the terms and policies of the auction house.
Visit with the auctioneer ahead of time. Call to find out what the best days and times are to visit. One of the worst possible times to drop in for an informational visit with an auctioneer is the day of the auction. Call ahead and ask. While you’re at it, find out what are the best days and times to drop your stuff off.
Once you have a little time with the auctioneer, you’ll be able to find out what type of commission he or she takes from consigners (which is you), and what type of paperwork might be needed. Some auction houses send out Form 1099 tax forms at the end of the year. An auctioneer may need to see your identification and have you fill out a W-9. Be prepared.
Find out what happens to your items if they don’t sell. For example, some auctioneers may have a minimum starting bid. If, for some reason, one of your items does not sell, it may be grouped with another one of your pieces. Know the auctioneer’s strategy beforehand so that you aren’t surprised on pay day.
Tip 3: Make sure the auctioneer knows what you’re selling.
It might be perfectly obvious to you that the signed print you are consigning is a rare and valuable piece of art. However, the auctioneer may not know this particular artist. Make a note of anything particularly special about your items, and leave the note with the piece. Be sure to tell the auctioneer about it as well. He or she might determine that this is something to highlight on the company website or in the newspaper listing.
Tip 4: Present your items neatly.
No one likes to have to dig through a box full of grimy and greasy car parts to see what treasures might be in there. Separate the parts and lay them out on a flat, or use more than one box to de-clutter the lot.
There is no need to buy fancy display boxes. It’s easy enough to go to the local convenience store or supermarket and ask if you can have the emptied boxes or flats that they are discarding.
While it’s good to present clean items, take care not to ruin the value of anything by over cleaning. For example, if you find some old cast iron cookware, clean the obvious dirt and grime, but don’t scrub it to its original finish. For many people, this ruins the value of the item. So, clean and tidy and organized is the key here.
Tip 5: Don’t complain to the auctioneer if your stuff doesn’t sell for as much as you’d like.
The phrase to remember here is, “You win some; you lose some.” That’s just the way it is. There are some days where an auction house is loaded with people who all seem to want what you’re selling. There will be other days where the crowd is sparse, and the bidding is simply not competitive.
Remember that it’s in the auctioneer’s best interest to sell your things for the highest possible hammer price. But sometimes, it’s just not going to be a stellar sale. The auctioneer is only human, and is also disappointed if a sale doesn’t go as well as planned.
If you notice that every time you bring a bunch of goods to sell that you’re not realizing as much as you think you honestly should, try another auction venue and compare apples to apples. That is, bring the same types of items to the new auctioneer and compare the results.
Unless the auctioneer is particularly disagreeable or inconsiderate to you or buyers, there is no reason to confront him or her about a sale. If you find you just don’t care for an auctioneer’s style or methods, find another one. Believe me, there are plenty of them out there!
The primary thing to remember as you learn how to sell at auction is that the business is unpredictable at best. You will have good days, some not-so-good days, some great days. The more you sell, the more experience you will gain, and the more enjoyable the business will be.
Have The Policies Of the Obama Administration Killed Our Small Business Growth Engine?
Perhaps you are a small business person, and you are like me; when you hear a politician tell us they are for us little guys, you just cringe. It appears to me after decades of watching their lips move that they could care less about us, and would rather continue to get their campaign war chests filled by their large corporate lobbyist piggy banks. Okay, let’s talk.You see, there was an interesting article in Reuters on February 1, 2016 titled; “U.S. small business borrowing sank in 2015: PayNet,” by Ann Saphir. The article stated:”What started as a full gallop in 2015 is barely trotting along now, said Bill Phelan, President of PayNet; “We are barely replacing worn-out assets here.” Small Company borrowing is a key barometer of growth because it is the little firms that tend to do much of the hiring that fuels economic growth. Lending slowed sharply to small businesses in mining and agriculture, as well as in wholesale trade, transportation and construction, the figures showed. Texas was particularly hard hit.”So, what’s the Obama Administration’s answer to this vexing problem, oh something typical of the way they run things and adjust their economic data (like employment figures) just change the definition of “Small Business” for instance there was an article in Government Executive online news on January 29, 2016 titled; “SBA Finalizes New Business Size Standards,” written by Charles S. Clark which stated:”The new size standards will enable nearly 1,650 more businesses in those industries to obtain or retain small company status; will give federal agencies a larger pool of smaller companies from which to choose for their procurement programs; and will make more small businesses eligible for SBA’s loan programs,” SBA said in a release.”Okay but, smaller companies do not want to borrow money, why? They don’t trust the system, the future, the economy, this administration, or future regulations due to a socialist population base mindset and evil-one percent hatred motif, nor would I as a former franchisor. This new size standard change would include businesses over 150 employees and the “SBA estimates that more than 8,400 additional businesses will gain small business status under the adjusted size standards and become eligible for SBA’s financial and federal government procurement programs,” the agency said. “These changes can possibly lead to $150 million to $200 million in additional federal contracts and 80 additional loans, totaling about $30 million, to small businesses.”Great news right, well not so fast. You see, these larger firms will get Federal Contracts that small businesses, real ones cannot get, meaning fewer mom and pop businesses getting money from the Federal Government in our ever increasing government-run economy, not free-market run economy. This is no solution, this is just stupidity worsening the real problem is search of political expediency. Please consider all this and think on it.